The following projects are currently in progress with stakeholder engagement and national/international World Heritage expert engagement underway to support the vision to bring opportunities for every person and community across the region from a World Heritage listed region.
World Heritage bid prospectus
Funded by the local government partnership, with contributions from the Victorian Goldfields Tourism Executive, this project brought together the compelling brand and investment story for delivering the Central Victorian Goldfields World Heritage bid vision.
Timing
June – September 2021
Consultant
Bold Communications and Dogwhistle Creative
Project Control Group
Susan Fayad (Project Manager)
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
Chris Meddows-Taylor
Chair –Victorian Goldfields Tourism Executive
World Heritage bid media needs analysis
Funded by the local government partners, this project developed a broad-brush analysis of the audio-visual media collection and production needs for the Central Victorian Goldfields World Heritage Bid in the short, medium and long term. This report is intended as a starting point for planning media production and distribution from the bid development through to World Heritage listing.
Timing
December 2020 – February 2021
Consultant
Wind & Sky Productions
Project Control Group
Susan Fayad (Project Manager)
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
Draft proposed statement of outstanding universal value
Funded by Regional Development Victoria Loddon Mallee, this project developed an initial Statement of Outstanding Universal Value (SOUV) for testing by World Heritage experts and sharing the findings publicly. It is a brief draft summary of why the Central Victorian Goldfields is of international importance. A final SOUV will be developed as the bid progresses and will be the official statement adopted by the World Heritage Committee when placed on the World Heritage List.
Timing
June 2020
Consultant
Barry Gamble, World Heritage Consultant, UK
Project Control Group
Susan Fayad (Project Manager)
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
Comparative analysis for the Central Victorian Goldfields
Co-funded by the City of Ballarat and the City of Greater Bendigo. This project compares places from around the world and within Australia with the Central Victorian Goldfields, providing evidence for why the Central Victorian Goldfields are the ‘best of the best’.
Timing
November 2020 – December 2020
Consultant
Barry Gamble, World Heritage Consultant, UK
Project Control Group
Susan Fayad (Project Manager)
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
Sustainable Tourism product, infrastructure and investment priorities
Co-funded by Regional Development Victoria, Victorian Goldfields Tourism Executive, the City of Ballarat and the City of Greater Bendigo. This project delivers tools for local government, industry and community to help build the capacity of the region to deliver world-class visitor offerings and experiences and identify product, infrastructure and investment gaps. This includes the Happiness Index Survey, which has had over 1000 community responses between March and August 2021 to shape tourism investment that can best benefit local people across the region.
Timing
November 2020 – July 2021
Consultant
TRC Tourism, WolfPeak and Planet Happiness
Project Control Group
Susan Fayad (Project Manager)
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
Chris Meddows-Taylor
Chair –Victorian Goldfields Tourism Executive
Barbara Whitfield
Investment and Trade Officer, Regional Development Victoria
This project is proudly co-funded by Regional Development Victoria
Public relations strategy, branding & website
Funded by the Victorian Goldfields Tourism Executive, this project builds the region’s World Heritage profile by delivering a public relations strategy, branding, (this) website, stories and promotions for the World Heritage bid.
Timing
October 2020 – December 2021
Consultant
Dogwhistle Creative & Tourism Co-Lab
Project Control Group
Chris Meddows-Taylor (Project Manager)
Chair –Victorian Goldfields Tourism Executive
Susan Fayad
Coordinator, Heritage and Cultural Landscapes, City of Ballarat
Trevor Budge
Manager, Strategic Projects, City of Greater Bendigo
